Insights

What we find inside
real models

We read models, board packs and diligence files for a living. These are the patterns that keep repeating.

Published roughly twice a month, with no sales sequence attached

Latest

Notes from the files

Every observation here comes from work we have actually done. Client details are removed; the arithmetic is not. Three are still in draft and are marked as such.

9 of 9 articles
What a fractional CFOactually costs

What a fractional CFO actually costs

Retainers run $3,000 to $12,000 a month across the market. What sits inside each band, and what you should not be paying for.

What a quality of earningsreport costs

What a quality of earnings report costs

Large-firm work runs $20,000 to well past $100,000. Most of the spread is bookkeeping archaeology.

What a financial modelshould cost

What a financial model should cost

3 prices in this market buy genuinely different things. Only one of them survives a diligence call.

What a businessvaluation costs

What a business valuation costs

Two honest quotes can differ by a factor of five. The variable is almost never the arithmetic.

What outsourcedbookkeeping costs

What outsourced bookkeeping costs

Most quotes are priced off revenue, which is convenient for the provider and wrong for you.

US tax filing fornon-US founders

US tax filing for non-US founders

A Delaware C-Corp with no revenue still has obligations, and the penalties are fixed amounts rather than percentages.

Runway is usually 2 to 3months shorter than founders believe

Runway is usually 2 to 3 months shorter than founders believe

When we rebuild a model bottom-up, the runway date moves. Almost always earlier, and almost always for the same 3 reasons.

What a buyer's advisor checks firstin a quality of earnings review

What a buyer’s advisor checks first in a quality of earnings review

Proof of cash, owner benefit, revenue cut-off. If you have not tested these on yourself, someone else will test them on you.

A board pack shouldread in 5 minutes

A board pack should read in 5 minutes

Lead with the number, then the reason. Most packs do the opposite and spend 11 pages arriving at the point.

Comparisons

The choices founders ask us to settle

We are not neutral on all of these, and we say which way we lean and why.

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Twice a month, one observation from a real file, with the arithmetic shown.

Used for the newsletter and nothing else. We do not share it and we do not sell it.

What you get
  • 1

    One observation

    Drawn from a real model, board pack or diligence file, anonymized.

  • 2

    The arithmetic

    The numbers behind the claim, so you can test it against your own file.

  • 3

    One thing to check

    Something specific to look at in your own model this week.